Richard Barkey, CEO and Founder of Imparta, was recently invited to speak on Learning News about the role of agentic AI in sales enablement and how Imparta’s i-Coach® AI is designed to transform sales performance. In this interview, Richard addresses the following questions:
- What does the shift to a fully agentic system actually mean for users compared to previous approaches?
- The platform is designed to anticipate needs and proactively support sales teams. Can you walk us through this?
- Many companies are struggling with “islands of AI” in their tech stack. You talk about how i-Coach works with other systems. Take us through why this is important and your approach here.
- What measurable impact can customers expect in sales performance or commercial results?
- What’s next on your development roadmap, and where do you see the biggest opportunities for agentic AI in sales enablement?